Wave6 Insights

Customers want goods delivered quickly, safely, and expect to know where their orders are at the click of a button. This is something that the Transportation and Logistics companies drive to perfect every day.

Supply chain has owned the spotlight since COVID brought it to its knees. It was a global supply chain hit which exposed how fragmented the engine that runs our economy truly is. An exposure we are still fighting to recover from. If you’ve grown up in Supply Chain, this isn’t new information, it’s always been this way. Maybe you’ve started your second or third career in supply chain and are still processing the exquisite intricacies.

As with nearly every Salesforce release over the last several years, Spring ’21 has brought us a bundle of updates to Flow. And by now, our customers know we are loud and proud fans of using Flow to easily automate actions in Salesforce. After all, why force unneeded training and process memorization on your users when you can just have Salesforce do the hard work for you?

Since arriving on the scene, many of our clients have asked "Why Manufacturing Cloud?" For new Salesforce Manufacturing customers, the answer is easy ... "Why Not?". The tool is robust, gives a lot of great features out of the box and is a great well-rounded tool to impact many areas of manufacturing.  For existing clients, who have been on Salesforce for years, the question becomes "What additional benefits can Manufacturing cloud provide?". Let's dig in!

Now, more than ever, it seems the world wants to know what customers are thinking. Maybe this increased interest in customer perspective is a result of limited human interaction in our COVID-dominated world? Maybe the trendy topic of customer experience is finally being taken seriously? (Hey, a girl can hope!) Regardless of the reason, a recent spike in conversations regarding surveying customers has me wondering. Why, in our world of big data and digital transformation, is this antiquated method of data collection still the “be all, end all” for the voice of the customer.